Graphic Designer Jonathon Lindley presented todays lecture about convergence. He showed how design and communcation meet to create convergence and new ideas, there were clear points throughout the lecture that theory is a very important part of Graphic Design and that we should spend more time researching theory and theorists to become better developed Graphic Designers.
Convergence
- The process or state of converging
- The coming together of two entities
- A meeting point
Culture can also be explored - ideas and social behaviour of a particular person or society
OR
Culture can also be seen as an idea
Convergence is a point of translation and the moment of translation can be seen when design and communication 'meet.'
